WHAT'S NEW

China shortages push vitamin C prices up Get the details...
Whole Foods and Wal-Mart merging (customers)Get the details...
New event highlights mainstream trends toward healthyGet the details...


NEW CONSUMER PRODUCTS
EndoMune Probiotic

EndoMune Probiotic
Medical Care Innovations, Inc.
March 24, 2008
EndoMune™ ProBiotic is a high potency supplement designed to provide a unique blend of six complementary beneficial bacteria to promote healthy and normal intestinal function. Two capsules of EndoMune™ will provide 12 billion organisms. A daily dosage of at least 2-5 billion or more living bacteria is necessary to have a beneficial effect.
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Organic Dressings

Organic Dressings
Annie's, Inc.
March 20, 2008
Annie’s Naturals introduces three certified organic dressings. Creamy Asiago Cheese Dressing captures the creamy, nutty flavor of asiago with basil and parsley. Lite Cucumber Yogurt Dressing is a cool raita-style dressing or dip. Pomegranate Vinaigrette is a fruity-sweet & tangy vinaigrette made from the ruby-seeds of the super-fruit pomegranate.
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Organic Cheddar Bunnies

Organic Cheddar Bunnies
Annie's, Inc.
March 20, 2008
Annie’s Homegrown introduces irresistible Organic Cheddar Bunnies. These Bunnies are certified organic and have the same great taste and fun-loving bunny shape as our original top-selling Cheddar Bunnies! Our Organic Cheddar Bunnies are wholesome and delicious. They are conveniently available in regular and family-size.
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Carnival Mustards

Carnival Mustards
Vivi's Original Sauce, LLC
March 20, 2008
Vivi’s Original Sauce introduces Carnival Mustards - their trio of all natural, wheat-gluten & fat free, vegan mustard-tomato-pickle-based sauces. "Classic" is sweet’n tangy with a kick. "Roasted Grandstand Garlic" has a sweet’n creamy roasted garlic flavor. "Sizzlin’ Chipotle" is smoky with a nice chipotle heat. Each has only 15 calories, 4 carbs, & 3 grams sugar per tablespoon. Use to bake, bbq, marinate, spread, dip, saute with your favorite foods.
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Cassava Chips

Cassava Chips
B & R Classics, LLC
March 20, 2008
Cassava is full of fiber and a rich source of carbohydrates. Joseph Banks™ Cassava Chips are low in salt and have a lower GI rating than potato chips. They are also completely free of cholesterol, trans fats, gluten, lactose and genetic modification and are suitable for vegetarians.
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NEW INGREDIENTS
Marine Omega-3 Oils

Marine Omega-3 Oils
EPAX AS
April 03, 2008
EPAX AS offers concentrated marine omega-3 oils under the brand name EPAX®, in a wide range of clinical study-backed, condition-specific formulas, targeting specific health concerns including mood/mind, joint, pre-/post-natal, eye, cognitive, cardiovascular and healthy inflammation response. With production specifications for environmental pollutants and oxidation by-products that are compliant with all global authorities' limits. EPAX is committed to delivering products that are safe and pure.
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Water Soluble Lutein

Water Soluble Lutein
Canfo Natural Products UK Ltd
January 10, 2008
Although lutein is not categorized as a vitamin, dietary lutein is believed to be an essential nutrient for normal vision. Because lutein is fat-soluble, a deficiency may occur if fat digestion is impaired. Lutein is a carotenoid found in vegetables and fruit. It is not made in the body and can only be obtained through large amounts of certain fruits and vegetables.
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Water Soluble Mangostin 3% 5%

Water Soluble Mangostin 3% 5%
Canfo Natural Products UK Ltd
December 20, 2007
Garcinia Mangostana L.P.E. Mangostin Chemical family: Xanthone Traditionally, the dried mangosteen rind is used to treat dysentery, diarrhea and gonorrhea. Made into an ointment, mangosteen rind powder is also used to help with skin irritations. The first scientific article on the mangosteen's function properties was written by Jaques Garcin in 1697. Since then, many studies had been conducted to elucidate the mechanisms behind the mangosteen.
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BioCell Collagen II TF

BioCell Collagen II TF
BioCell Technology, LLC
October 23, 2007
Finally BioCell Collagen II that's better, not bitter. The 100% natural BioCell Collagen II Taste-Free (TF)® provides the same joint and skin health-promoting benefits as BioCell Collagen II in a highly soluble, palatable and odorless form. This makes it an ideal choice for new product development formulators of vitamin waters, cosmeceuticals, beauty supplement drinks, fortified foods and juices, liquid joint support beverages, chewable dietary supplements and additional products.
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Herbal-Active™ natural preservative

Herbal-Active™ natural preservative
Vic Cherikoff Food Services P/L
September 21, 2007
This Australian natural preservative is made from functional culinary herb and spice extracts which replace benzoate and sorbate. Used at 0.02 to 0.05% and tasteless to just detectable through this range, Herbal-Active™ has applications in processed foods as well as a spray on raw meats and seafoods to extend shelf life. It is very effective against food spoilage organisms and yeasts, harmless to lactic acid bacteria, and applying some clever methodology, it can be useful against molds as well.
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